Optimization vs. Paid Search

In 2008 it is interesting to see that paid search efforts outspent organic optimization 10-1, my thoughts are that this will drastically change over the course of the next 5 years because many competitive industries are hitting extremely high costs on a pay-per-click basis and even though SEO can be harder to measure and can Read more about Optimization vs. Paid Search[…]

What is the SEO Buzz?

-We had a quick page rank update a couple of days ago and it pretty much surprised everyone. Even though page rank does not seem to mean a heck of a lot these days every update still seems to get the webmaster and SEO community up and jump’in! Personally I am wondering if my weird Read more about What is the SEO Buzz?[…]

Bing and Google Side-By-Side

Came across an interesting little site today that brings up a Google and Bing search side-by-side for easy analysis.  I used my obvious number one raking term, “toronto SEO firm” and the results from the two engines are quite similar.  But I have to say that I really like the fact that Bing brought up Read more about Bing and Google Side-By-Side[…]

More SEO Trickery

Here is another company that tells you they will work magic and get you to the top of Google results in minutes, I guess they are telling the truth…sort of. Their claim is that you don’t pay on a pay-per-click basis just a small monthly fee.  So what they do is basically buy an adword Read more about More SEO Trickery[…]

More Bad SEO’s

Craigslist seems to be a potpourri of bad SEO’s – take a gander at this advertisement: Affordable SEO – 1 WEEK TO THE TOP (Toronto and area) Affordable SEO – 1 WEEK TO THE TOP of major search engines. Stop wasting money on pay per click . Being ranked PR9 will halp you grow your Read more about More Bad SEO’s[…]

Matt Cutts Confirms Page Rank Means Something

In big news today Matt Cutts says that page rank is actualy good for something….getting your site crawled faster.  It seems that is the way the Google creepy, crawly spider goes about its business and here is the little graph he offers up in his slideshow. Now the question is….I had a new post, maybe Read more about Matt Cutts Confirms Page Rank Means Something[…]

SEO’s that Don’t Speak nor Write English

I have been wondering how SEO’s that don’t speak or write English are able to do a proper job optimizing for it?  I know you can pretty much learn most SEO skills in any language but since much of SEO is reading, writing and optimizing for the English language I just don’t see it being Read more about SEO’s that Don’t Speak nor Write English[…]

Does Google Sell Rank Position?

There was an interesting post over at SEO Book titled:  Buying Links vs Buying Rankings vs Stealing Content vs Selling Scams It focuses on the hypocrisy that is present when it comes to link building, buying rank and the morality of it all.  Personally I have a problem with Google passing judgement on any site Read more about Does Google Sell Rank Position?[…]

What to look for when hiring an SEO firm

I will briefly touch on one of the most important things to look for when hiring an SEO company.  Look for a company that includes a portfolio or case study section on their site.  It is important to have at least a glimpse into the type of work the firm has done in the past. Read more about What to look for when hiring an SEO firm[…]

Guaranteed Page One Listing on Google – the fine print…

I just found another “SEO company” (and I use that phrase with plenty of sarcasm) offering Guaranteed Page One Listing Results on Google and to make it even better – your credit card is not charged until they email you the screenshot showing this achievment. But don’t forget to read the fine print: What type Read more about Guaranteed Page One Listing on Google – the fine print…[…]