This category is for specific news and information regarding search engine penalties.
What is a digital marketing audit? For a digital marketing audit, we begin with a 300-foot overview of your business’s web footprint. We then dive down and look at the various working parts that make up your overall presence, with the goal of helping you figure out what is working and what may need more Read more about What is a Digital Marketing Audit?[…]
I have written before about the millions of pages of spun content that has infected the web and is indexed and ranked by Google. Just yesterday I received a well written email detailing how this company will help me advertise on quality content blogs. I asked for a sample and this is the quality!
A favorite of pretend SEO companies is to spin articles using software and then publishing them as unique. Here is a shinning example (http://www.masquerademasksformen.com/2012/01/16/texas-automobile-recyclers-offer-opportunity-to-save-big-on-auto-repairs/) With countless companies in the usa taking visits in cash flow, there may be one that will be in fact booming and supporting individuals save money concurrently. The auto these recycling Read more about Article Spinning at its Worst[…]
Sometimes your website or various web pages within your site don’t rank well or rankings go down without any obvious reason. Sometimes you need to dig deep and be creative. There was a post over at Google support forums that received an interesting answer. John Mu, checked out a posters site and made an observation Read more about Optimization Tip on Image Alt Tags[…]
One of the main digs against Google is that it has been very slow in reacting to content farms that ad little to zero to the search results. Sure Google has chased down some little guys over the past few years but they have continually shied away from bombing the really big content farms. But Read more about Skrenta Confirms the Blekko has Bombed Content Farms[…]
I received a private message at a forum I have been a member of for many years and it was from a relatively senior member that was promoting some discounted listings reviews in his network of web directories. The directories themselves look pretty nice, good templates and category structure but I took a quick look Read more about The Importance of Checking Backlink Profiles[…]
It seems SEO’s are fairing well these-days, even in a bad economic environment – salaries for SEM/SEO related positions were up in 2008 and that just shows that decision makers are continuing to see the relative value we bring to the table. 2009 yearly salaries for an individual contributor with 1-3 years relevant experience range Read more about Good News from SEMPO Report[…]
So Google finally stepped up to the plate with a post over at GoogleWebmasterCenteral on blog comment spam but the real question is did they give us good, useful information or just open up a Pandoras box of ways to ‘kill’ your competitors in the search rankings? FACT: Abusing comment fields of innocent sites is Read more about Google Finally Comments on Comment Spam[…]
The LA Times is reporting that the judge in the MySpace Mom’s suicide killing case has overturned his decision about the ‘criminality’ of breaking the Terms of Service of a website. And that is really good news for all those SEO’s out there that have ever purchased a link. I know a few SEO’s that Read more about SEO’s that break ToS will not be getting 10 to 20 years…[…]
Spinning articles has become a favorite pass-time of overseas link sellers and I find it very annoying, here is a little excerpt from a blog post titled: The best with. Real estate of loan of financing of UNO to find comment conditions By against the, strong one of agreement of like and well the loan Read more about Article Spinning at its Worst[…]