As you can see we got over 1 million impressions for less than $100 and I was able to laser target many of these.  You might notice that the clickthru rate is not that high but that is not really the purpose of these campaigns.  In my judgment any click was cream on top of the great brand promotion I got for the amount of money invested.  Truth is that one conversion could equal $200-$300 profit so this campaign has not only increased the reach of my clients brand but likely made them some decent coin as well!  We even put our phone number in the ads so we don’t need to always depend on a click to get a conversion.

Bottom line is that Facebook advertising right now is in the ‘sweet-spot’, lots of potential customers and we are able to reach them and expand our local brand at a low-price.